For Broadcast

Well, I did my first ever commercial for broadcast TV. It was a really fun project and quite the ride as it came in as a rush job. Lots of ideas flying around and alterations and late nights. I really enjoyed the experience and the new people I met along the way.

Broadcast has it’s own set of rules that I always knew existed, and dabbled in, but never fully immersed myself with since I didn’t have the projects pushing me in that direction. This project encouraged me to really get into the nitty-gritty of “broadcast safe” needs. I also learned how to program closed captioning, super easy! (Thanks again lynda.com!) Not to mention making sure everything fit into that little action and title safe box area.

Now if only I can’t find someone who has not deactivated their cable so I can see the commercial on TV!

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